Enterprise A2P SMS Market Segmentation, Application,
Technology & Analysis Report
Enterprise A2P SMS Market study provides key insights about market
drivers, restraints, opportunities, new product launches or approval,
regional outlook, and competitive strategies adopted by the leading
players.
According to the new market research report "Enterprise A2P SMS Market, by Application
(Pushed Content Services, Customer Relationship Management Services, Promotional
Campaigns, And Interactive Services), By Organization Size (Small And Medium organization And
Large Organisation), By End Users (Education, Utilities, Banking, Finance, Service And Insurance,
Government, Healthcare, Advertising, Retail & E-Commerce, Transport), And By
Geography - Global Forecast to 2025". The global enterprise A2P SMS market was valued at US$
59.9 billion in 2016 and is projected to reach US$ 108.2 billion by 2025. Increasing number of
network device users contributes to major growth of the market.
According to Coherent Market Insights, around 17.1 billion network devices were used globally
in 2016, the number of which is projected to reach 24.1 billion by 2021. Growing e-commerce
industry also plays a major role in growth of this market. According to Coherent Market Insights,
in 2016, the U.S. e-commerce industry generated revenue of US$ 322 billion and is project to
reach US$ 459 billion by 2020. Password reset, delivery status, special offers, product launches,
sale details, signup details, and payment confirmation are some of the major SMS services
provided by e-commerce companies. This in turn, fuels growth of this market.