Chaim Marketing Presentation 2014 1.1 | Page 10

Mandates SOLE MANDATE A marketing plan is tailor – made to suit your personal needs and can be monitored and controlled OPEN MANDATE Possibly, non of the agents will formulate a sustainable marketing plan and you risk over/ under exposing your property A single agent interacts with you and understands your personal needs These properties tend to be just added top a long list of open mandate properties A sole agent creates competition amongst buyers On an open mandate, agents tend to comto compete for a better price on your property pete and thus compromise your price Continuous feedback from your agents and buy- Mismanagement in price can result in buyer ers allow you to carefully manage your price and confusion and a lower price being achieved attain best result. A sole agent is accountable for you results Agents are less accountable on open mandates Your sole agent will negotiate the best price on Buyers often seek out the lowest price your behalf with potential buyers through the various agents Less likelihood of commission disputes With more than one agent per property commission disputes often arise Only one agent has access to your property Having multiple agents through your property creates a security risks Your Guarantee: Choosing a reputable agent to market your development under Sole Mandate affords you peace of mind that you have their total commitment and is your guarantee that they: Will study your property thoroughly and market it in the best way to attract buyers. Will devote time, effort and a generous budget to marketing programmes. Will be accountable for the marketing process. Are committed to keeping you informed and providing feedback on sellers and market activity. Will find a prospect as quickly as possible, who is willing and able to buy the property.