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CGD 218 Week 5 Assignment Final Project Using Visuals to Communicate a Message
Final Project: Using Visuals to Communicate a Message
Assignment Instructions: Visual media can have significant impact on how effectively a message
is communicated. Appropriate and strategic visuals can inspire the audience, lend clarity to a
message, and, in general, say things that words alone cannot.
For this project, use the concepts you’ve learned in this course to effectively apply visuals to a
business-related message. Below, you will find just a few examples of how visuals can be
utilized to communicate a message in the business setting. Feel free to choose one of these
examples, or select one that is not listed.
Examples of Business Communication
How Each Example Might Look for Your Assignment
Presentation on department achievements
PowerPoint slides with visuals, and associated speech in the Speaker’s Notes section at the
bottom.
Print advertisement for your own business
Word document or PDF version of an advertisement, complete with appropriate image(s),
composition, typography, and company logo.
Training materials on your job responsibilities
Word document or PDF version of job instructions, using typography, composition, and relevant
images to promote clarity.
Company website
Word document, PowerPoint, or PDF “mock-up” that illustrates what you would want your
website to look like. Complete with appropriate images, effective composition and color usage,
company logo, and shapes representing where the buttons would be.
Informational brochure for a corporate event