CCR CSR WeChat Study | Page 19

Chart 11: Frequency of browsing CCR CSR’ s WeSupport platform
50 %
C: By age
Young v. s. Old
47.4 %
50 %
D: By education
47.1 %
40 %
30 %
29.5 %
25.7 %
35.3 %
Young
Old w
40 %
30 %
27.1 %
26.1 %
38.9 %
Colle No C
20 %
10 %
16.7 % 14. 5 %
18.6 %
12.4 %
20 %
10 %
19.0 %
12.9 %
16.1 % 12.9 %
0
Only occasionally
Several times a week
About once week
Everyday
Frequency
0 %
Only occasionally
Several times a week
About once week
Everyday
Frequency
Young workers ≤ 25 Old workers ≥ 26
College No College
3) Frequency of sharing CCR CSR’ s WeSupport posts
As can be seen in figure 12 below, 50 % of respondents share posts from CCR CSR’ s WeSupport platform with their network of contacts via“ Moments”. What’ s more, the older workers are more likely to share the WeSupport posts often( Chart 12).
50 % of the users say they often share posts published by CCR CSR’ s WeSupport platform in their WeChat“ moments”.
Chart 12: Frequency of sharing CCR CSR’ s WeSupport platform posts
Never 2.1 %
A: All followers
B: Young vs. old
Often Sometimes 50.0 %
47.9 %
60 %
50 %
40 %
30 %
55.8 %
45 %
41.7 %
53.1 %
Young
Older
20 %
10 %
0
2.6 % 1.9 %
Never Sometimes Often
Frequency
Young workers ≤ 25
Older workers ≥ 26
15