Priorities in a Transformative Year of Change continued who are not in a transactional brokerage type of position can and should earn the Designation to enhance their career . While 47 % of The CCIM Institute ’ s members are brokers , the majority are like me .
The CCIM Institute is moving forward with its brand transformation and strategic initiative . Can you talk about your vision as President for 2024 ?
One of the goals I want to focus on is having corporations look to The CCIM Institute to be their strategic education provider . I ’ m not talking about only large service firms , but companies out there that have their own real estate departments . These companies are doing site selection , acquisitions , development , financing , and leasing , which are some of the skills taught as part of The CCIM Institute ' s education curriculum .. I want those companies to understand the benefits of The CCIM Institute as their education for their corporate real estate departments . We need to ensure that when people are seeking commercial real estate education , The CCIM Institute is top of mind . We should be their first stop .
As the 2024 Global President , can you share a little bit about what being a member of The CCIM Institute means to you ?
For me , an important element of membership in The CCIM Institute has really been the education that I ’ ve received . Some people go into this knowing that they ' re going to get a Designation . I needed the education . The reason why I headed down the CCIM Designation path was because I went to one of the partners in the company I was working with and asked what I needed to do to get to the next level . He told me to go get my CCIM Designation . That ’ s exactly what I did , and two and a half years later , I had my Pin . It was purely because I was missing the essential knowledge I needed , and The CCIM Institute was the premier provider to offer it .
Starting in the industry , I didn ' t have a college degree . I got my hands-on training from a variety of jobs and experiences , which served as building blocks for various positions during my career . For fourteen years , I worked for an insurance company , and after that , I went to work for a mortgage banking firm in loan servicing , where I was the one now requesting insurance on the commercial side . My next career move took me to loan setup , where I had the opportunity to read loan documents , although I needed help understanding what I was reading at the time . Later , that led into all the various elements of loan servicing , including reviewing inspections , financial analysis , lease reviews , and finally , understanding what I was reading in the loan documents . Ultimately , learning all of my skills over my career has paved the way for me to know many sides of commercial real estate . Based on my background , I like to stress that people
Are there any specific plans in the works to increase that awareness with corporations ?
Yes ! We are finalizing some contracts now , and we have a marketing plan to announce our partnerships when we are ready to share . We have a staff person at The CCIM Institute who is focused on creating some of these pathways where she can start approaching different corporations in our pipeline . We also have a large marketing plan where we are going to highlight CCIMs and the value partnering with a CCIM Designee in a transaction . It is our goal to have all of these resources working together to help corporations see the value of CCIM Designees , as well as the knowledge and prestige behind The CCIM Institute .
The 2024 Management Team and other CCIM Designees are going to be pivotal in building up our network with additional corporate partnerships . CCIM Designees at the local level can help us get a foot in the door and connect with people in corporations they already have relationships with .
What other priorities do you have for 2024 ?
As President , my most significant push is building corporate relationships . Another area of focus is continuing to advance the inner workings of The CCIM Institute and optimizing our resources so we are spending in areas poised for growth . I ’ ve already started working with the Management Team and have collaborated with staff team members on these initiatives . I ' m hopeful that members will begin to notice how collaboration and cohesiveness can make
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