CANADIAN PHYSIQUE ALLIANCE July/August 2021 | Page 14

5 WAYS TO

STAND OUT IN A CROWDED

FITNESS INDUSTRY

THE PHYSIQUE BUSINESS PODCAST
The fitness market is pretty crowded … With so many gyms , trainers , competitors and fitness influencers around , it can be hard to stand out . Because of this , differentiating yourself is crucial if you want to be successful .
So , you ’ ve decided you want to compete in your first fitness competition . Not only do you want to have a killer body on stage , you also want to build a personal brand for yourself . So what should you do ? How do you distinguish yourself from the competition ? For people who are starting out , this can be quite daunting . How are you supposed to compete with more experienced professionals or athletes who have done multiple shows to date ?

We put together 5 tips to help you stand out

@ physiquebiz