CANADIAN PHYSIQUE ALLIANCE CPA NOVEMBER ISSUE | Page 81

nationally standardized . The CPA , along with the promoters , ensure the athletes are being judged fairly and have lots of exposure on stage to showcase their hard work - no matter where the show is held or how big or small a show is . Making each event memorable with their creativity and utilizing their marketing skills strategically , they have always provided incentives to compete in their events . Whether it ’ s offering rewards , bursaries , or an abundance of prizes , it ’ s ideally been the major focal point in their show ’ s successes . Utilizing awards at special events that showcase beautiful custom - made medals for top 3 athletes in every category : offering beautiful crystal , stained glass and art sculpture trophies , the LeBlanc ’ s signature remains with their shows and athletes have shown their loyalty to them year after year . This is just a small token of appreciation and congratulations to the athletes for all their hard work in preparation for the stage .