Tracy Hoeft , Amplify 11
12 P . M . Do ’ s & Don ’ ts for Successful Group Lesson Programs Robin Sassi & Kimberly Deverell , San Diego Music Studio
12:30 P . M . Music Retail : How to Put Artist & Influencer Marketing to Work Dennis Stafford , Organiksol Marketing
1 P . M . Mastering the Art of Strategic Communication Brian Parsley , The Constance Group
1:30 P . M . Retention Do ’ s & Don ’ ts for Your Lesson Program Menzie Pittman , Contemporary Music Center
2 P . M . Easy Steps to Create an Effective Promotions Calendar Tracy Leenman , Musical Innovations
2:30 P . M . Text-Message Marketing Strategies to Grow Your Customer Base Sean Lewis , Tier Level Marketing , and Paul Farmer , Starfish SEO
3 P . M . 8 Essential Strategies for Lesson Growth and Recovery Noel Wentworth , Music Lessons Expert
3:30 P . M . 5 Time-Management Strategies to Cure Burnout Will Mason , Mason Music
4 P . M . NAMM YP Keynote Session ( Double Session ) Jon Haber , Alto Music
SATURDAY , JUNE 4
Breakfast Session 8:30 – 9:30 a . m ., Anaheim Hilton , Level 2 , Pacific Ballrooms Leadership in a Post-Pandemic World Hosted by UnMarketing Pres . Scott Stratten Branding and relationship expert Scott Stratten returns to The NAMM Show to tackle head-on what leadership looks like in this new world . Stratten will teach how to create stronger team bonds , acknowledge what we ’ ve been through , determine where we go next , and build an environment where a multigenerational workforce thrives . He ’ ll also reveal the most important leadership trait going forward .
NAMM IDEA CENTER SESSIONS 10 A . M . Updated Facebook & Instagram Ad Strategies to Drive More Sales Ayana Webb , The Musical Webb
10:30 A . M . The Future of Your Online Business Mark Anzelc , Reverb
11 A . M . The Biggest Digital Marketing Trends and How to Use Them ( Double Session ) Larry Bailin , Single Throw Marketing
12 P . M . The Next Decade : The Biggest Trends in Music Retail Alan Friedman , Friedman , Kannenberg & Co .
12:30 P . M . 5 Steps for Successful Hybrid Lesson Programs Mike & Miriam Risko , Mike Risko Music School
1 P . M . Successful TikTok Marketing Tips for Music Businesses Melissa Loggins , Music Authority
1:30 P . M . The Secrets of Successful Student Showcases Pete Gamber , Music Lessons Expert
2 P . M . Livestreaming Marketing Ideas for Music Retailers Tim Paul , Piano Trends Music & Band Co ., and Panel
2:30 P . M . How to Attract & Keep Talent in Any Environment Tony Leone , The Constance Group
3 P . M . How to Have Tough Conversations with Employees Tristann Rieck , Brass Bell Music
3:30 P . M . The Most Critical Metrics for Your
22 CANADIAN MUSIC TRADE