10 Strategic Steps in Developing Effective Commercial Social Media
2.) Get support from management:
Your CEO and management must believe in your social media marketing strategy. This can be hard to do but without their support your efforts may fail.
3.) Perform research:
You need to perform research to find out about your target market and your competitor.
4.) Define your goals:
It is important to know what you want to achieve.
5.) Design tactics to achieve your goals:
Once you have designed your goals you can now define tactics to achieve them. There are many different types of tactics it all depends on your budget and resources you want to use.
1.) Establish a clear and focused vision:
Your business must have a clear and focused vision statement. If your company does not have a vision statement they will not be going in the correct direction as a whole.