BUSN 412 Week 5 In The News ( Marriott )
to the class are especially welcome . These items should be accompanied by a one- to two-page report ( using bullet points ). Be sure to use specific course concepts from the readings in Chapters 5 , 6 , 8 , 9 , or 10 . Examples are : Competitive Advantage-Porter ’ s Generic Strategies ( page 162 ), The Experience Curve ( page 165 ), Industry Life Cycle Stages ( pages 187 – 189 ), Turnaround Strategies ( pages 193 – 195 ), Vertical Integration ( pages 210 – 214 ), Portfolio Management and the BCG Matrix ( pages 216 – 226 ), Strategic Alliances and Joint Ventures ( pages 226 – 228 ), Competitive Dynamics ( pages 299 – 306 ), Culture ( pages 322 – 330 ), and Organization Structure ( pages 357 – 385 ).
Be sure you include the news article or a summary , as well as the one- to two-page report using bullet points that fully addresses the following points in this order .
• The organization you have chosen for your Course Project by name .
• Why and how the news material is important and relevant to the course content using specific course concepts from this week ’ s assigned reading by citing the name of the concept and the page it is located on in the textbook .
• What practical managerial implications the material has .
Submit your assignment to the Dropbox , located at the top of this page . For instructions on how to use the Dropbox , read these step-by-step instructions or watch this Tutorial Dropbox Tutorial .
See the Syllabus section “ Due Dates for Assignments & Exams ” for due date information .
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BUSN 412 Week 5 In The News ( Marriott )