BUSN 412 help Making Decisions/uophelp.com BUSN 412 help Making Decisions/uophelp.com | Page 11

help you with the APA format and business research in the Week 1
Lecture.
ANALYSIS VIA PORTER’S FIVE FORCES MODEL
Analyze the competitive environment by listing the threat of new
entrants, the bargaining power of buyers, the bargaining power of
suppliers, the threat of substitute products and services, and the intensity
of rivalry among competitors in the industry (Chapter 2). Summarize
your key points in a figure. (25 points)
STRATEGY USED
How does this company create and sustain a competitive advantage?
What strategy from the readings was undertaken by this company? Were
they successful? Can all companies use this strategy? How is the
strategy affected by the life cycle in the industry? Remember to
reference Porter’s generic strategies identified in Chapter 5 of the
textbook, THIS IS CRITICAL. (40 points)
Specific STRATEGY(S)
Choose two specific strategies from this list.
– Ensuring Coherence in Strategic Direction (pages 26–32)
– Value Chain Analysis (pages 81–93)
– Resource View of Firm (pages 93–104)
– Industry Life Cycle Strategies (pages 187–195)
– Portfolio Management (pages 214–220)