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Train transportation
Question 4.4. (TCO 8) If there is one thing that advertisers agree
upon, it is the growing importance of social media in product
promotion. Given this information, (Points : 5)
investing in social media hinders a company in reaching its
goals.
social media needs to work hand in hand with other channels.
social media reaches old audiences that have new devices.
nontraditional audiences are the new target for social media.
social media and direct mail are complementary to one
another.
Question 5.5. (TCO 1) You own a hardware store in the small town
where you live. A big-box, multiline competitor has just opened. You
see the following as your advantages of maintaining your market
share and continued sales revenue. (Select all that apply.) (Points :
5)
Quickly adapting to the market
Providing improved customer service
Increasing your inventory levels
Opening a branch store across the street from the big box
Providing free expert advice and consultation to your
customers
Question 6.6. TCO 1) You are fairly good at various and sundry
home repairs. You aren’t very good at electrical things or anything
having to do with plumbing. But you’re great with painting,
patching, and general maintenance on a home. You’re