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Convenience store
Question 11. Question : (TCO 4) AMS Technologies, a computer
hardware reseller, purchases computer components from leading
manufacturers and builds fully operational personal computer systems
customized for specific consumer requirements, such as nonlinear
video editing capabilities. The firm sells its products to various
companies and educational institutions. AMS Technologies belongs to
which of the following class of intermediaries?
Retail outlet
Drop shippers
Manufacturers' representatives
System integrators
Specialty stores
Question 12. Question : (TCO 4) Producers rely on a class of
intermediaries called value-added resellers (VARs) to assist with which
of the following functions?
Transport the goods from the producer to the retail outlets
Assist with advertising, in-store displays, and other promotional
efforts
Provide market information
Divide bulk quantities into smaller packages
Complete or customize solutions for customersQuestion 13. Question
: (TCO 4) Trying to attract buyers by advertising a product that you
don't intend to sell, and then trying to sell them another, usually more
expensive, product is known as _____.