Business Marketing Magazine Summer 2017 | Page 15

This principle is constantly in force in each of our lives. Whether we recognize it or not, this principle is a major determining factor in our success in every endeavor. The goal of this article is to help us each to recognize this principle and discover how to put this formidable force to work for us rather than against us. Wise men throughout the ages recognized and taught this principle. Almost all of today’s best-known motivators and personal development gurus have integrated this principle into their teachings, although they call it by different names. Confucius taught, “It does not matter how slowly you go as long as you do not stop.” Earl Nightingale, a forerunner of today’s personal development movement, in his all-time best-selling audio recording, The Strangest Secret, stated, “One day at a time, handled successful, will carry you over every hurdle. It will solve every problem. You can relax in the happy knowledge that successful tasks make successful days, which, in turn, build a successful life.” I’ve been fortunate enough to have attended multiple lectures and speeches by some of the most renowned experts on health in America today, including Lindsay Duncan ND., Dr. Myron Wentz, Dr. Raymond Francis, and others. Apply the slight edge principle to your time management. 15 minutes each weekday towards any project amounts to only an hour and fifteen minutes each week, but in the course of a year that amounts to a workweek and a half – enough time to accomplish monumental tasks! Again, implementing the slight edge is simple – but it’s not effortless! It takes discipline and intentional action. The good news is that while some projects and goals require massive immediate action, many can and will be accomplished through seemingly-insignificant daily action. Few habits are more powerful than applying the slight edge daily. Remember, to achieve an extra 1,250 phone calls each year, only 5 extra calls per day are required. Not 50, not 25, or even 10. Just 5. Anyone can make 5 extra calls per day, anyone. It’s so easy to do, and so easy to not do… Naturally, the more intense and focused the action taken, the better. But we’re all human, and a primary reason we give up on goals is because we feel they’re unreachable or that we’ve gotten too far behind, or the mistaken belief that 5 extra calls today won’t make a