Business First December 2017 December BF Digital | Page 53

The CIM Ireland Ambassadors
year career to date, she has held strategic
Marketing posts in the private, public and
voluntary sectors in Northern Ireland. Eileen
joined the Northern Ireland Civil Service in
2003, where she took up responsibility for
Marketing and Design for the Environment &
Heritage Service and then for the Department
of the Environment. Since 2015, Eileen has
been working closely with the Digital
Transformation Service team in the
Department of Finance.
Education Ambassador ‑ Kathryn
Pyper MCIM
Dr Lisa Harkness Vice‑Chair with Nicola McCleery (centre), Head of Marketing at Danske Bank, who will
be the Chartered Ambassador and Education Ambassador Peter Craven from BlueSky Video Marketing
Food and Drink Sectoral
Ambassador ‑ Stephen Allen FCIM
Currently, Chief Commercial Officer at
Bawnbua Foods Stephen is a CIM Fellow and
Chartered Marketer. He has over 20 years
food marketing experience and has had a
connection with the CIM since 1998.
Education Ambassador ‑ Peter
Craven MCIM
Peter Craven has been a Member of the CIM
since 2011 and currently runs his own video
marketing, consultancy and training business,
BlueSky Video Marketing. He has 20 years
marketing experience in the retail,
distribution, manufacturing and engineering
sectors with a specific focus on export
marketing in the last decade.
Education Ambassador (Public
Sector)‑ Eileen Curry MCIM
Eileen is a Chartered Marketer, with a CIM
Professional Postgraduate Diploma in
Marketing, Level 7 (Masters). During her 28
Kathryn has over 12 years experience
working within the digital industries in
Northern Ireland. Her career spans all digital
marketing mediums from search marketing
to content marketing. She ha s a strategic and
visionary approach to digital marketing
ensuring full integration with traditional
marketing techniques. Kathryn is a digital
strategy consultant working in Belfast and
Dublin.
Chartered Ambassador ‑ Nicola
McCleery MCIM Chartered Marketer
Presently Head of Marketing at Danske
Bank, Nicola has a proven track record in B2C
and B2B marketing in both the FMCG and the
Financial Services industry spanning 18
years. Nicola is a Chartered Marketer and has
a Diploma in Marketing.
Construction Sectoral Ambassador‑
Alastair Chambers MCIM
Currently the Marketing and Business
Development Executive at McCue Crafted Fit,
Alastair, has 10 years of marketing and
management experience in the retail sector
and more recently the construction sector. A
member of the CIM for 9 years, he has
continually developed his professional
qualifications to ensure that he has the
requisite detailed knowledge to promote both
McCue and the construction sector across the
UK, Ireland and Europe.
Dr Lisa Harkness ‑ Vice Chair
Construction Sector Ambassador Alastair Chambers, who is Marketing and Business Development
Executive at McCue Crafted Fit and Education Ambassador (Public Sector) Eileen Curry who has worked
for the civil service since 2003.
Dr. Lisa Harkness (MCIM) is a Lecturer in
Marketing and course director at Ulster
University's Business School. Lisa obtained an
Undergraduate Honours Degree in Business
with Computing before progressing to
Doctoral Research at Ulster University,
focusing on town and city centre place
making. Lisa began lecturing in 2014. After a
period working in industry as a Knowledge
Transfer Associate with Menarys Retail.
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