LEADERSHIP
“ While hybrid events will continue to have their place in the shortto-medium term , especially with the association sector , overall , I believe in-person interaction will always be powerful and unlikely to be replaced completely by virtual events ”
ROBIN MACK EXECUTIVE GENERAL MANAGER COMMERCIAL & BUSINESS EVENTS AUSTRALIA , TOURISM AUSTRALIA
During the pandemic , the International Convention Centre Sydney launched its Media Studio , a permanent space offering client broadcast recording services , live streaming and digital event solutions . In a HK $ 600m refurbishment , AsiaWorld- Expo Hong Kong equipped its venue with comprehensive hardware upgrades , including enhanced technology and connectivity to be the first in Hong Kong ’ s MICE industry to offer
Wi-Fi 6 and a movable hybrid meeting booth Mobile Studio . While HKCEC , which has been hosting well-attended conferences since January , has created Harbour Studio , a onestop solution for hybrid events .
While acknowledging that “ hybrid events cannot and will not fully replace face-to-face interactions ” as physical events “ build trusted relationships ”, Monica Lee-Muller , MD of Hong Kong Convention and Exhibition Centre ( Management ) Limited ( HML ), says they are continually striving to provide customers with new solutions including the new online event space . “ Harbour Studio is conveniently located as Port Café of the HKCEC , with stunning harbour views ” enabling organisers to “ host online live broadcasts , interviews , webinars and product launches with the perfect view and no hassle ”, says Lee-Muller .
( RIGHT ) MONICA LEE-MULLER , MD OF HONG KONG CONVENTION AND EXHIBITION CENTRE ( MANAGEMENT ) LIMITED ( HML )
46 October 2021