Business Chief APAC+ANZ Magazine October 2020 | Page 73

Increased traffic and improved SEO ranking
Higher conversion rates and better customer satisfaction
your marketing mix is a gateway to your website , and every piece of content you post is another opportunity to acquire a new customer ,” says Blue Fountain Media .
While social media doesn ’ t directly improve SEO ranking , Social Media Examiner reports that more than 58 % of marketers using social media for one or more years see improved search engine rankings . “ Being able to rank in the top positions for your keywords will revolutionise your traffic and continue to generate positive results for your business ,” adds Blue Fountain Media .
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Increased traffic and improved SEO ranking
By harnessing social media platforms , organisations can expand their reach , instead of limiting their inbound traffic to direct or search engine traffic . “ Without utilising social media as part of your marketing strategy , you ’ ll have much more difficulty reaching anyone outside of your loyal customer circle . Every social media profile you add to
Higher conversion rates and better customer satisfaction
With the increased visibility gained from creating a social media presence , every blog post , image , video , or comment could lead to a view on an organisation ’ s website and increase the traffic . “ Over 51 % of marketers claimed that taking the time to develop relationships with consumers showed positive results in sales . The better impression you make on a visitor , the more likely they are to think of your
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