Business Chief APAC+ANZ Magazine November 2014 | Page 48

TOP 10

1 . Facebook

It should come as no surprise that Facebook is the number one most visited social media site in Australia . With close to 13.5 million monthly users in July *, Facebook has grown by around 200,000 users in the past two to three months . Although some brands are moving away from the platform as they tinker with privacy and visibility of stories , it ’ s still a formidable play in the social media market .
The site is checked by over
9 million Australians every day . Hamish & Andy have one of the most popular feeds on the site , with 1,770,000 fans in Oz . Brands like Skittles and McDonald ’ s Australia nearly have one million fans . Recently Facebook launched an anti-cyberbullying campaign in Australia called “ Speak Up Against Cyberbullying ,” which was a $ 4 million initiative .
48 November 2014