‘ Chief Marketing Officers could become Chief Simplifying Officers at your organisation , focused on making navigating the endless vertical silos as easy as possible .’
Any way you spin it , marketing in 2015 will most likely see the continuing evolution of current successful strategies . Remember : your company ’ s mission statement and a clear , documented strategy will do wonders in the year ahead . Don ’ t be afraid to try something new , evolve and update your own marketing strategies and shift your budget around to make room for your new ideas .
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