C2FO
128 credit lines , got lots of money in the door , and began tightening up on their expenses . It ’ s the same reaction that they had to the financial crisis in 2008 ,” says Rolfe . “ What ’ s different this time around is that our customers have had the ability to treat the crisis in a more nuanced , technology-driven way .”
Through its market-based approach to freeing up liquidity , as well as initiatives like the Equity and Inclusion Program , C2FO is working to help the world survive and even thrive in these challenging times . Rolfe reflects that the past year has been one of , at times , frantic activity for himself and his team .
“ In many ways , we ’ re a counter-cyclical business . When the chips are down for the economy as a whole , that ’ s when more people come to use our platform
FEBRUARY 2021