Business Chief APAC+ANZ Magazine February 2020 | Page 120

STARHUB
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“WE ARE CONSTANTLY LOOKING INTO NEW AREAS TO GROW AND PREEMPT NEW ENTRANTS ”

— Sebastian Tan , Head of the 5G Centre Of Excellence ( COE ) Unit , StarHub
In order to stay ahead of global business trends , StarHub – a leading telecommunications company based in Singapore and founded in 2000 – embraces the challenger mentality . “ We are constantly looking into new areas to grow and preempt new entrants . This is achieved through regular strategy and business reviews to develop and transform our business models as necessary to maintain the challenger position ,” comments Tan .
“ Digital transformation does not simply equate to automation of processes ”
FEBRUARY 2020