Business Chief APAC+ANZ Magazine February 2017 | Page 48

FEDERATION UNIVERSITY

“ We leapfrogged over the traditional data warehouse model saving the University from significant investment .

FedUni is breaking the mould ”

– Andrew Tully , Executive Director of ITS and Business Solutions ( CIO ) limited resources , and FedUni relies on true partnerships to consolidate expertise from wherever it can find it .
The digital plan aims to enhance the blended learning and teaching experience that had contributed to the consistent five star rating . FedUni had no wish to go along the online-only road because it wanted to maintain its personal relationship with its students while leveraging the potential of other forms of online service provision . “ We have a lot of students , including more mature students , who may not be as inclined to be as technology comfortable as their younger contemporaries . We want to create a positive learning experience for them all empowered by a digital campus experience that ’ s engaging , supportive yet lean .”
The academic equivalent of customer churn , the process whereby competitors and new entrants to the market pinch customers from incumbent retailers or service providers , is student drop out . Not in the traditional sense , but students who are attracted away from universities by more flexible course providers .
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