SUPPLY CHAIN and Facebook ; meanwhile , more traditional players have started to realise and better use the treasure trove of customer behaviour data at their disposal .
“ Understanding customer segmentation and buying behaviours through the use of deep analytics sets the scene for true supply chain transformation , because ultimately you have to determine the appropriate service levels for each segment , not only in terms of reliability , but in terms of responsiveness ,” said Keates .
“ For us , it ’ s definitely about looking at the future ,” said Keates . “ With IoT , there is so much additional visibility being made available to supply chain management .”
C O N T I N U A L LY IMPROVING According to Keates , embedding the learning culture within the company and ongoing continuous improvement is the key to supply chain success .
“ There ’ s an element of foundational best practice that needs to be truly embedded in an organisation . Leading companies embrace the continuous improvement philosophy of examining their current processes , benchmarking with best practice processes and empowering crossfunctional teams to implement the changes required to ensure ongoing competitive advantage .
“ It is critical that consultants who implement technology solutions
“ Today , the best-in-class companies have recognised supply chain is a critical part of their business .”
– Hitachi Consulting Australia Director of supply chain Owen Keates
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