23 and postpone the onset of diseases . With a holistic approach in supporting the three stages in a person ’ s health journey – Prevent , Postpone , Protect – Pulse takes healthcare to a new level of engagement with consumers . The goal is to seamlessly integrate personal health checks and management into everyday life by providing users with mobile tools and real-time information that they can access wherever they are , round the clock .
Pulse was first launched in Malaysia in August 2019 and is now available in 11 markets across Asia . Apart from
“ I think the pandemic has changed the paradigm for all of us : it ’ s a new awakening and it ’ s going to have a permanent impact on the industry ”
— Ahmir ud Deen , COO , Prudential BSN Takaful
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