Business Chief APAC+ANZ Magazine August 2016 | Page 99

SUPPLY CHAIN
there are special online sales events in China it can happen that we need to handle more than 500,000 orders in 24 hours !”, he says
What about express delivery ? “ We don ’ t do the physical delivery to the end consumer , we outsource this to domestic express companies . But we do the warehousing part ”, Sørensen clarifies .
Sørensen moves on to demonstrate the advantages of e-commerce . According to Sørensen , it is mainly the Eastern part that is developed in terms of retail set up ( besides certain tier 2 and tier 3 cities in the West ). DB Schenker ’ s involvement in e-commerce allows everyone with a working internet connection to order practically anything . “ Essentially it gives the seller access to the full market of China , i . e . access to a greater market without the investment in physical stores ”.
Additionally , e-commerce allows consumers outside of big cities to access a wide range of goods .
Inspiring employees Involvement in the growing e-commerce industry requires a team of well-trained employees . DB Schenker has set up a Logistics Academy to ensure this . The academy uses both third party and internal expertise and is offered at various locations in China . Modules include logistics concept , continuous quality improvement , logistics
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