HGC GLOBAL COMMUNICATIONS
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A staff walkathon was organised . For every two employees who finish the walk , HGC will donate a 12-month free broadband service plan to a local grassroots student
Such leadership is fundamental for a business like HGC which serves a wide range of market segments on a local and international scale . With such a large mass market , Teo recognises that transforming and digitally enabling each and every facet in order to remain relevant is a challenge . She is keen to stress the need to have empathy for those going through such transformations and the challenges they face . “ They ’ re at different stages of their own journeys of relevance and they ’ ve got customers at different cusps of this evolution ,” she says . “ A consumer for a telecommunications service has a different set of needs to one of the large corporates we serve , and the way they ’ re perceiving things can be at very different extremes . Staying relevant to a customer that continues to be empowered and has more access to information than ever before requires an understanding of just how much that customer has changed and will continue to change .” HGC ’ s varied market segments creates an incredibly diverse set of demands that it has to
APRIL 2019