Business Chief APAC+ANZ Magazine April 2018 | Page 15

HARDWARE HOLDS THE KEY
The Redback System ’ s intelligent technology allows you to store , monitor and manage your home ’ s solar energy consumers to understand and utilise these systems effectively . “ But we have an end-to-end systems approach ,” Livingston says . “ We make it easy for the consumer to get a great system installed at a very low price point , have full control of that system , and to have all of these systems working efficiently and getting good utilisation out of it in a simple way .”

HARDWARE HOLDS THE KEY

Redback Technologies was founded by Livingston in 2015 “ with two people in an office the size of a closet with a leaky roof ” as a software development company , but he soon realised that incorporating hardware was key to success . “ What we found when we were looking at the market ,” he explains , “ was that technologies were being built as products and not as systems . That resulted in a lot of inefficiencies in the way that product or inverter hardware was being installed . “ We realised quickly that if we really wanted to be a disruptive company , the only way we could get the disruptive kind of return on investments for consumers was to
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