UNION MEDICAL HEALTHCARE GROUP
providers will be eliminated .”
A large element of the everimproving relationship between UMH and customers is the betterment of its technology , specifically the iPads it uses for the centralisation of information . “ It was challenging to roll out the iPads five years ago ,” says Chui . “ Standalone clinics might not be so efficient in business and operations . A lot of people in the industry agreed with our vision and admire our system and wanted it too .”
While the change was easy enough for the behind-the-scenes technology experts , making it an integral part of the customer communication process and efficient management were trickier – but the advance in technology was necessary for UMH . “ We believe systematic management is the key to a sustainable and scalable expansion . None of my senior management are doctors ,” Chui explains , “ However , we respect doctors and treat them as
“ Apart from the monetary interest , we provide an element to enhance themselves in their medical expertise , which they would then be able to deliver those new skills to the customers ”
– Ms . Karen Chui
78 April 2017