Business Chief APAC+ANZ Magazine April 2016 | Page 10

LEADERSHIP
the same level of prosperity as RedBalloon , attracting nearly 25,000 users before even officially launching in October . A global software platform designed to recognise and reward staff members , Redii is inspired by the belief that employees are the DNA of any successful company .
“ It comes back to the old adage that customers drive the growth of any business ,” said Simson . “ If you have customers supporting you and happy to be your advocates , that is the best way to grow a business .”
In today ’ s digital age of social media and mobile devices , Simson believes people often care too much about what other people think of them . This led to her molding it into a natural evolution of finding ways to gauge
10 April 2016