Business Chief APAC+ANZ Magazine April 2015 | Page 169

MANUFACTURING overseas were coveted by many , and consumers had to be persuaded to buy homegrown goods .
That was the thinking when Buy NZ Made was formed in 1988 . Their goal was to put New Zealandmade goods in the spotlight and encourage consumers and businesses to spend their hard earned dollars on locally made products instead of imported ones .
Unlike Australia , there are no exact
www . buynz . org . nz 169