Burford Visit Guide Media Kit 2014 | Page 2

Burford VISITGUIDE DIA KIT ME Visit Guides is a new concept that aims to promote and support small towns in the Cotswolds. We provide an ultra-local approach, creating websites, digital guide books and PR campaigns for individual towns, like Burford. Unlike other magazines that are aimed at the local community, Visit Guides aim to attract more people to the towns they represent – boosting tourism and business. WHO ARE WE? Visit Guides have been created by Milkshake Media – a small but special media company based in the Cotswolds and run by international professionals. Managing director Scott Birch has more than 20 years of global media and PR experience – working on local and national newspapers and editing international magazines such as Hello! and Dubai Concierge. Having worked in Singapore and Dubai on visitor magazines, and travelled extensively, Scott and his team are in a unique position to bring international standards, passion and expertise to local projects WHAT WE DO Digital guide books Each town will have its own digital guide which can be viewed from anywhere around the world on a computer, smartphone or tablet. They can be read online or downloaded and printed. These guides will provide a snapshot of each town in a readerfriendly magazine format, providing suggestions, highlights and all the at-a-glance information a visitor would require. These guides automatically adapt to the reader’s device and include website links, image galleries and video – bringing destinations to life. Unlike print products, digital magazines can be constantly updated and available to anyone, anywhere, at any time. They are also environmentally friendly. These guides can also be featured, linked and shared by any reader, creating a huge potential distribution for the guide.