Brooke Taylor Listing Guide | Page 20

KEY STEPS IN THE

HOME SALE PROCESS

HERE IS THE OUTLOOK, FROM PREPARING YOUR HOME TO THE OPEN HOUSES.
HOME PREPARATION
• Ensure the home is prepped for staging and media
• Complete any remaining paperwork if needed
STAGING AND MEDIA DAY
• Staging throughout your home
• Professional photography and videography
• See the complete media plan for the outline
MARKETING PREPARATION
• Print marketing campaign is prepped
• Digital marketing is prepped
• See the complete marketing plan for the outline
EXCLUSIVE MARKETING
• Marketing within brokerage
• Direct marketing to the database and the brokerage database
• Buyer prospecting
LAUNCH DATE
• Listing goes“ live” on MLS ®( Multiple Listing Service)
• Public marketing plan begins
• Launch print and digital campaigns
OPEN HOUSE SERIES
• Open house series: Thursday, Saturday, Sunday
• Fridays don’ t tend to have high turnouts, so we opt to avoid that day
• Hosted at various times( between 11 AM and 4 PM)