BROCHURE CORPORATE 2022_ENG | Page 7

2014 2015 2016 2017 2018 2019 2020 2021
www . emmavillas . com 7
The widespread presence throughout the country of Emma Villas collaborators accelerated the growth of the company and determined that properties , originally concentrated only in Tuscany and Umbria , were quickly acquired throughout Italy . It is also for this reason that the company , at the beginning of 2013 , on the occasion of their first important television campaign , updated the logo by definitively formalising the " EMMA VILLAS " brand , disposing of " Rent Tuscany " which , by circumscribing the offer only to the region of Tuscany , no longer represented the true size of the company .
This is how this new reality was born ; thanks to the constant work of the management and the strong drive for product and service innovation , Emma Villas in these 16 years has retained an international and Italian clientele by managing exclusive properties of great charm and constantly working to expand their perimeter to a wide and diverse target of owners and clients . An ever higher quality standard , the exclusivity of the properties offered and the variety of services in addition to the strong marketing and communication impulse , are the strong points of Emma Villas . 2020 was a year made complex by the health emergency , but the company reacted : by intensifying their activity , managing to first attract and then retain Italian clients , strengthening the commercial network and building important blocks for the future and creating at the same time the prerequisites for a season , that of 2021 , the results of which have been truly encouraging .
A unique model interpreted with vision and courage , working for the present but always wishing to build the future . A cohesive and motivated team at the service of owners and clients ; the courage to expand even in difficult times .

2014 2015 2016 2017 2018 2019 2020 2021

Expansion and restyling of Emma Villas offices in the Chiusi headquarters . New collaborations in Apulia and Piedmont
Restyling of Emmavillas . com website . Launch of Emmavillasplus . com
Second commercial and fourth TV campaign on SKY . Participation in the World Travel Market , International Fair in London
First Emma Villas Tour for owners with dates in Florence , Chianciano Terme ( SI ), Pesaro and Catania
Restyling of Emmavillasplus . com . Second Emma Villas Tour in Milan , Florence , Rome , Pesaro , Lecce and Catania
Restyling of Emmavillas . com website . Launch of the Emma Villas Plus Wedding & Events sector and creation of a White Label Website for Agencies . Emma Villas LAB : roadshow for owners in various Italian cities . Participation in the BIT of Milan and the TTG of Rimini
New commercial and TV campaigns . New collaborations and strategic partnerships
Reengineering of operating systems . Launch of the new website . Advertising in national newspapers . Digitisation of processes and services . New partnerships with OTAs and luxury channels . Activation of Press Office . TV LA7 commercial and campaign . SKY TV commercial and campaign . Owner tours and dedicated commercial .