INBOUND TRAVEL
trends
The
number
of
visits
by
overseas
residents
increased
by
16%
in
August
2013,
according
to
sta:s:cs
issued
by
VisitBritain.
However,
visitor
spending
fell
by
1%,
meaning
that
in
the
rolling
twelve
months
to
August
2013
Britain
saw
32.2
million
visits,
with
spending
at
£20bn.
The
number
of
visits
remains
1
million
down
on
the
record
twelve
months
of
April
2007
to
March
2008
but
spending
is
at
a
record
level.
During
the
year
to
August
2013,
12.6
million
holiday
visits
took
place,
represen:ng
an
all-?:me
high,
while
visits
for
other
reasons
s:ll
have
some
way
to
go
to
recover
from
the
decreases
seen
during
2009
and
2010.
In
the
period
under
review
the
number
of
visits
from
high
volume
EU15
markets
such
as
France
and
Germany
were
4%
up
compared
to
the
year
before
with
18.2
million
visits.
Acer
a
couple
of
beker
months,
visits
from
North
America
are
on
a
par
with
a
year
ago,
while
the
number
of
visits
from
regions
of
the
world
outside
Europe
and
North
America
are
at
record
levels
at
5.16
million.
France
remains
the
market
genera:ng
the
most
visits,
helped
by
a
strong
performance
in
recent
months.
The
only
other
markets
to
have
seen
growth
among
the
top
?ve
in
the
past
year
are
Germany
and
the
Netherlands.
When
looking
at
the
top
?ve
by
spending
France
con:nues
to
consolidate
its
lead
while
Italy
has
traded
places
with
Ireland.
The
USA
remains
the
most
sizeable
long-?
haul
market
with
more
than
2.7
million
visits,
despite
having
seen
a
6%
decline
in
volume
over
the
past
year.
Acer
sustained
growth
in
2010
and
2011,
visits
from
Australia
have
witnessed
a
more
recent
reduc:on.
The
top
three
markets
by
value
are
iden:cal
to
those
for
volume,
but
thanks
to
very
high
spend
per
visit
and
recent
strong
growth,
China
has
entered
the
top
?ve
for
the
very
?rst
:me.