Tools to Monitor
and Promote Your
Personal Brand
Will Mitchell
socialmention.com
www.google.com/alerts
friendfeed.com
brandyourself.com
tweetdeck.com
hootsuite.com
about.me
In personal branding, the best defense is a good offense. Good personal branding is
all about presenting yourself as both personable and professional, then making that
presentation the first and only thing people see.
To do that, you need to be actively reactive. If that makes sense.
In other words, you need to actively seek out and interact with people talking about
you. Or, failing that, with people talking about your niche.
But, the Internet is infinitely large... How do you keep track of where the important
people are talking? How do you stay on top of your brand? How do you make it grow
as big as possible with the 24 hours you have each day?
In this article you’ll find seven tools and services to help you automate the growth of
your personal (or business) brand. You don’t have to use every single tool, but do look
into the ones that interest you.