CONTENTS
Why The Oscars Logo Got A Makeover
3 Reasons Why Co-Making Is The Future Of Branding
The Best And Worst Design From The
2014 Olympics
Behind Google Maps’ Intuitive New Design
Change: Reebok Logo Indicates Shift From Pros
to Crossfit
Visa’s Shiv Singh: This Year, Brands Will Learn
How to Measure Real-Time Marketing
The Importance of Creating Human
Connections with Your Brand in Social Media
Is Facebook Building a P&G-Style House of Brands?
Diet Coke Is High on Its New Slogan
Manhattan Neighborhoods Turned Into Corporate Logos
The Surprising History Of The Warner Bros. Logo
Seven Ways To Identify And Engage Brand Advocates
Three Strategies McDonald’s Is Using to Lift Sales
How can brands apply the principles of SEO
when content is shifting to video?
Book, Line & Sinker