BRAND PROTECTION STRATEGY SUMMIT
AGENDA
DETAIL
OCT 3
T U E S D AY
7:30a - 8:30a
Registration, Breakfast, Exhibits
Room 201/202
8:30a - 9:00a
Welcome and Awards
Room 203/204
Jay Kennedy, Emcee and Assistant Professor, Center for
Anti-Counterfeiting and Product Protection and School of
Criminal Justice, Michigan State University
Jeremy Wilson, Director, Center for Anti-Counterfeiting and
Product Protection and Professor, School of Criminal Justice,
Michigan State University
Brian Monks, Vice President of Global Security and Brand
Protection, Underwriters Laboratories
9:00a - 9:15a
9:15a - 10:00a
Partnerships Introduction
Room 203/204
Kevin Friker, Global Security Director, Mars, Incorporated
Partnerships Panel
Partnerships: Forming, Storming, and Norming
Room 203/204
Jay Kennedy, Assistant Professor, Center for Anti-Counterfeiting
and Product Protection and School of Criminal Justice,
Michigan State University
David Potter, Assistant States Attorney, Cook County States
Attorney, Illinois
Goli Gharib, Attorney-Advisor, U.S. Customs and Border
Protection
Jason Daniels, Senior Investigations Manager, Global Security
and Brand Protection, Underwriters Laboratories
Tiffany Pho, Anti-Counterfeiting Coordinator, International
Trademark Association
10:00a - 10:45a
Partnerships Panel
Partnerships: Performing and Transforming
Room 203/204
Leah Evert-Burks, Industry Fellow and Managing Editor of The
BPP, Center for Anti-Counterfeiting and Product Protection,
Michigan State University
Bill Ross, Deputy Director, National Intellectual Property Center,
Homeland Security Investigations
Jim Simmons, Senior Manager of Brand Protection, Qualcomm
Kasie Brill, Senior Director of Brand Protection, Global
Intellectual Property Center, U.S. Chamber of Commerce
Mike LeMieux, Industry Fellow, Center for Anti-Counterfeiting
and Product Protection, Michigan State University
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