Bajan Sun Magazine - Caribbean Entrepreneurs Vol1 Issue 8 | Page 17

BAJAN SUN MAGAZINE What do you think about performing in Barbados? Barbados is an important place to develop your skill for performing because the Barbadian audience is very truthful and will critique you openly, as in (to your face) about your performance and how it can be improved. I’ve become more open when it comes to criticism because I really want to do better. At first I was always defensive because I thought that the person giving the critique was always attacking me, however, in most cases that couldn’t be further from the truth. People who take the time to give you advice genuinely care about your product and desire to see it grow and when I discovered that, I became more relaxed and accepting of critique. Who has influenced your style of music (artists/ friends/family)? I grew up listening to all genres of music. My mother is a great singer, however, she chose a career in accounts over that of singing and performing and I am more than sure that I’ve inherited my talent from her; she’s actually a better singer than I. I am a big fan of the Fugees and Lauryn Hill especially influenced my desire to have a career as a recording artist who can perform live. She is so effective on-stage as well as off-stage. The album, ‘The Miseducation of Lauryn Hill’, which was gifted to me by my mother when I was 12 years old, fueled my desire to mix R&B and Reggae as a signature style. My favourite cuts from that album are ‘Turn Your Lights Down Low’, ‘Lost Ones’ and ‘That Thing’, which are a mixture of the two genres. What was your greatest achievement in music? My greatest achievement in music is affecting people and being able to play a part in effecting change and providing awareness. When people come up to me on the street and in stores and tell me that they love what I do and to continue doing it; that assures me of my purpose on earth and that is to bring enlightenment through music. This year, I began volunteering at the Barbados RSPCA. This organization is amazing and I wanted to give back in a more extensive way so I decided to donate a portion of the proceeds from the promotion of my album EP, ‘S-Curve1.0’. Part of the merchandizing aspect of the promotion of my album EP involves the sale of wristbands which have the artwork, ‘Ayana John 1 Life 2 Live’ embedded on them - ‘One Life 2 Live’ is the name of one of the songs on the album. The sale of a wristband comes with a free download of the single, ‘Light Me Up’, which is available on the EP, as well. Excluding the expenses that my team and I have had to incur to get these items produced, the expected profit from wristband sales will be given to the Barbados RSPCA. The flier for the wristband drive also features OCT 2014 animals that are awaiting adoption at this institution. This venture has allowed me to use my music as an avenue to promote a cause that I believe in and that is powerful to me. For more information and details about the drive, see www.facebook.com/AyanaJohnVOX. What was your greatest challenges and how you overcame it? Balancing my education with my music career has been very difficult and almost broke my spirit because I had to constantly choose between missing a class to do a gig or vice versa. Eventually, through hard work, I was able to complete my Bsc. Pure Mathematics. I then wanted to increase my musical knowledge to be a more educated entertainer who could compose music. This was in an effort to bring my creative ideas to life. I went to Tech Music School in London, UK and underwent an intense program to gain my Diploma in Popular Music Practice from the London College of Music (Distinction). Living abroad helped me to solely focus on my growth as a musician and expanded my awareness regarding what I needed to do to evolve into a better entertainer. It was the longest time I’ve spent away from my family and that was terribly hard, spiritually and emotionally because I draw my strength from my family. What would you say to young persons interested in getting into music and performing? Know when criticism is character building as opposed to character demeaning. I think that taking advice and embracing constructive criticism is very important when you are making a way in the business of entertainment. However, I believe that negative forces can blind side you and throw you off track. If you get a gut-feeling that the message is being delivered in manner that is not positive then do not allow the message or the messenger to break your spirit. Take an interest in all aspects of your trade and work hard to master your craft. Part of loving something is learning to embrace every aspect of that something. Being an entertainer is being an ambassador, having a talent, having influence and using that influence to effect change. Getting involved in new ventures helps you to grow as an artist and can make you a driving force to be reckoned with. Success comes with great sacrifice but can yield great rewards. At times, your career can take you away from the comfort of family for the sake of work but the end result can be amazing if you can use the time away, constructively, because you never want to waste any opportunity which can be an important step in turning your dream into reality.