Visits to Ad Agencies
These Visits gave the BMS final year stCdents hands-‐on
knowledge of how ad agencies work. They comprise of teams -‐
• CopyAight Team – Gives tag lines and relevant descriptions/
write-‐ups
• ArD Team – DesigYing, visuals etc at the stCdio
• Serzice – Mediator betceen the client and the Ad Agency.
Meets clients and understands their requirements.
• StAategS Team – BrainstorX to Vame stAategies for
adverDising a parDicular product.
• Media – Decide the medium of communication (TV, Radio,
Newspaper, Hoardings, digital etc)
• Production – Prin [