AYOBA MUSIC MAG October 2012 | Page 39

2.1 How did you get your start in the music business?

I was always known on the London underground scene as a "pirate radio'' DJ since the late 90's but then i really got my break / start in the business when i was offered my residency at Neighbourhood for the Fanatix clubnight, so i must always give thanks to neil pierce and Aaron Ross for blessing me with that :)

2.2 How had the internet changed your relationship with and to music and the industry?

The internet has changed things in a real big way, you can now network, communicate, promote and meet with so many more people no matter where they are in the world. Being a DJ and a Producer i can now get my music heard a lot more quicker and efficiently….its a lot easier to send, receive, upload and download digital music formats worldwide. Another big thing for me is finding new music and artists that i may not have been able to find before or never knew of…before the internet i relied on local record shops only to buy my music. Also, finding information and knowledge on music, artists, contacts etc, its all just there right in front of you. The internet also makes it a lot easier for producers to contact labels and get their music signed. Its a great thing and we should never take it for granted :)

3. which countries have you visited through being booked and which is your favorite?

I have been blessed with visiting many countries worldwide to DJ. 1 of my favourites is most definitely Italy as they appreciate and love house music in a massive way, their passion for my music is inspiring. Also, this year i have just come back from the Dominican Republic in the Caribbean where i played at a week long festival, it was very special to be playing the music i love in such beautiful surroundings, it makes a big difference.

4. What is the key ingredient in a track according to you? breakdown? Style of production? Bassline?

The Drums….as they are the root of the track, where it all starts and how it can be defined. For me drums should guide the music, hence guiding the vocals too.