August 2014 August | Page 51

w hat ’ s the B u z z ? 1914 – 2014: SKF South Africa Celebrates a 100 Year Reputation of Excellence 1914 was a year of many important world firsts - first airline, first plane flight from Los Angeles to San Francisco, first colour film and Babe Ruth’s first professional game. “We would not be where we are today without our loyal customers, our dedicated distributor network and our committed SKF employees.” 1914, on April 12th, was also the year that ‘SKF South Africa’ first opened as SKEFKO (South Africa) Ball Bearing Company Limited in Pritchard Street, Johannesburg. Swedish holding company, SKF AB, founded in 1907, upholds the motto, ‘Equipping the world with knowledge’. Today SKF’s impressive countrywide distributor network which also includes Namibia, Botswana, Zimbabwe, Mozambique and Malawi, comprises authorised independent industrial distributors, lubrication, commercial vehicle and agricultural distributors. With further representation in Zambia, East Africa and North Africa, SKF delivers engineering, product and service solutions to customers’ doorsteps across the African continent. “We can be proud of our rich 100 year heritage and stand tall in the business community with an unblemished reputation for excellence in product and service. We see a lot of potential on this continent and we are positive as we look to the next 100 years with confidence,” concludes Cillié. Its expansion programme led to the establishment of the subsidiaries outside Sweden; SKF South Africa was the first subsidiary on the African continent. In 1953 SKF South Africa started an Engineering Division to cater for the needs of the mining industry and in 1970 SKF appointed its first distributor. And the rest, as the saying goes is ‘SKF’s successful’ history. Headquartered in Witfield, Jet Park, Gauteng, SKF is a specialist supplier of bearing and engineering solutions to approximately 40 market sectors including mining, materials handling, automotive (passenger and commer 6