Asia-Pacific Broadcasting (APB) Satellite Special 2018 | Page 3

HTS a hit in Asia-Pacific Hitting the sweet spots amidst disruptions in APAC's satellite marketplace B roadcasters today are demanding satellite capacity that is more flexible and can morph to meet the demand for ‘anywhere, anytime’ viewing. This, in turn, is creating a decline in fixed global geostationary earth orbit (GEO) satellite distribution of TV programming, observed Karl Rossiter, contributing editor (technology), APB. He added: “The global trend and customer demand for HDTV and 4K/ Ultra HD (UHD) TV are increasing distribution costs, as well as taxing satellite capacity and compression limits. “The demand for satellite data throughout continues to double each year, putting enormous pressure on satellite designers and manufacturers who often have to work 10 years ahead.” Like its terrestrial broadcast counterpart, the satellite broadcast industry is experiencing a wave of disruptive changes brought forth by emerging technologies, new entrants in the video marketplace, and the way content is being consumed today. While HTS, provisioned over Ka- and Ku-band, can potentially offer more options to deliver specific content to specific viewers, fixed-satellite services offered over C-band will continue to retain its importance in Asia-Pacific. Shawn Liew reports. HTS take centre stage in disruptive and changing landscape With the introduction of smart TVs, voice activation, digital assistants, smartphones, mobility and the now familiar names like Netflix and Amazon, it is clear that the landscape has changed irrevocably. Rossiter believes that medium earth orbit satellites are increasingly becoming economic, sustainable and fashionable, and are supporting the growth of broadband competition and cloud delivery. He predicted: “2018 will see the introduction of more ‘hybrid’ services where strands of different technologies are combined to meet audience demands and expectations.” High throughput satellite (HTS) is the major trend for communications/ broadcast satellite in Asia-Pacific, and will remain so in the near future, suggested Hiromasa Nakaguro, general manager, Space Systems Division, Mitsubishi Electric Corporation. “HTS has enabled operators to cope with the competition from terrestrial networks on the “cost per bit” race, by supplying large communication capacity, he continues. “Although the majority of the satellite service revenues in APAC are generated by broadcast services, we Satellite remains one of the key platforms to reach out to large population segments in Asia-Pacific. While HTS is offering more options to deliver more options to deliver specific content to specific viewers, fixed-satellite services offered over C-band is likely to retain its importance in Asia-Pacific believe that there will be a steady growth for video, cellular backhaul, and airline connectivity demands supported by HTS, as the middle-income population in the region increases.” Based on the company’s heritage DS2000 platform, Mitsubishi Electric is currently developing an enhanced satellite platform called New DS2000, which will double the spacecraft capacity up to 25kW to meet HTS payload needs. New DS2000, according to Nakaguro, will enable Mitsubishi Electric to provide customers with multi-beam HTS payload of over 100 beams and a digital channeliser capable of bandwidth and power flexibility, as well as digital beamforming. “This enhancement will give more power and capacity for 4K/UHD payloads, and enable our customers to cope with ever-changing market demands,” said Nakaguro. Equally optimistic about what HTS can bring is Newtec, who sees the continued growth of HTS opening up new opportunities and capabilities in numerous verticals across Asia-Pacific. Sjoerd De Clerck, vice-president, sales, Asia-Pacific, Newtec, shared: “Asia’s vast land mass, which includes many rural and isolated areas, means terrestrial broadband is not always an option when deploying high-speed services. This makes HTS ideal for service providers looking to offer competitive broadband packages. “Furthermore, HTS’ wide beam feature allows service providers to deliver connectivity to a specific area or location, enabling them to tailor their data services.” Newtec believes that for HTS to succeed, the innovation in space must be matched on the ground. Last year, the company unveiled HTS-optimised DVB-S2X wideband products as part of its Newtec Dialog multi-service platform. Designed to support the “massive scalability” required by HTS networks, this hub architecture provides higher throughput and density in a robust, carrier-grade package, and is already being used in several HTS projects. Tussle for C-band spectrum re-emerges For direct-to-home (DTH) operators, HTS offers the opportunity to deliver niche TV content to specific audiences in target locations. The downside, particularly in Asia- Pacific, is the requirement of costly An Supplement 1