Ascend Winter 2019 | Page 26

Know the Total Expenditures If you don’t have visibility across all of your meetings expenditures, then you are missing opportunities to properly fund your meetings program. Small or simple meetings might not be as complex, but they occur much more frequently and the spending adds up quickly. Dig Into Your Expenses Your meetings management programs costs, your company something. Learn whether your meetings program is funded by hotel commissions or by internal resources supplying the labor. Clear insights into the total cost of operations for your meetings program will lead you toward a balanced budget. Leverage Hotel Volume Just as you would leverage your buying power on the transient side of the business, let your meetings volume also affect pricing. Data has shown that many companies source their transient hotels separately from meetings hotels – leaving money on the table. 26 Use Credit Card Rebates & Basis Points How are you paying for your event costs? If you are using a Purchase Order or invoice process and have not considered switching to some form of credit card payment, then you are missing out on valuable rebates and additional basis points available if you can consolidate your spending and drive the process through a single payment platform. Secure Sponsorships Many companies will use sponsorships to offset the cost of the event. Have you considered leveraging a supplier sponsorship to offset the cost of your meetings program? When all else doesn’t seem to work, speak to a meetings management expert. You wouldn’t hire your uncle to decorate your new house (unless that was his profession) so why leave your meetings in the hands of someone without the necessary skill or access to tools used by the pros?