Aroostook County Tourism Midterm Marketing Report 2024/25 | Page 8

ACT MTMPP Midterm Grant Report | Final | July 1 , 2024 through December 31 , 2024
The additional print placements and advertorial buys were steeply discounted and additional offers were made , if the discounted and ad-ons were calculated out it would be greater than the amount of funds paid for print advertising and this would show as program match . At this time ACT is not requesting to reallocate any funds to new activities . ACT is working to promptly request MOT draws monthly .
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It is important to note this report only includes tourism work and advertising buys paid for in part by the Maine Tourism Marketing Partnership Program . This report is not a complete narrative of all work being done to promote tourism and economic growth in the region . The data and numbers referenced in this report have been added as supplemental attachments to this document and additional information is available upon request . The narrative of this report is intended to be a high-level reflection of the advertising buys and content created to promote the very best of Maine ’ s Aroostook County .
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Economic contribution from snowmobiling in Maine was down $ 130 million last winter - " It ' s going to be particularly hard in lodging , restaurants ,” UMaine Forestry Professor Jessica Leahy said . “ The other big thing that people spend money on is gas at gas stations , but a decent amount of clothing gets purchased while people are traveling ."
Aroostook ’ s new international bridge named best in North America – Town Manager said Madawaska was heavily involved with the planning of the bridge , such as suggesting that its breakdown lanes accommodate snowmobiles , ATVs and bicycle traffic between the countries . He said this will provide a significant boost in tourism .