ARMY Magazine - Monthly Issues ARMY Magazine ISSUE NO.2 - DEC 2018 | Page 62

The documentary film obtained
an estimated $2.4 million dollars
opening week in the United States
alone, out of a total $3,600,000 in
all of North America. BTS raked in
a total of $14,000,000 worldwide
from 1.4 million admissions. Not to
mention the one million tickets that
were pre-sold. This broke a record
set by the boyband One Direction in
their movie “One Direction: Where We
Are” when they debuted their movie
back in 2014 with an opening week
bringing in 1.2 million admissions.
Adriana Lizama, an ARMY, said this
about the movie:
“
I felt that this documentary
was so much different from
other singers’ documentaries.
Mostly those types of films
focus on how they are big stars
on top of it all, yet this one is
more about their journey and
the feelings about it.
According to Polygon, moviegoers
for Burn the Stage: The Movie
displayed passion comparable to
those of Marvel - a noteworthy feat
in and of itself. Before the showings,
59
ARMYs would gather and share
baggies of treats,
purple ribbons and
even cards with QR
codes on them,
where they could
donate to various
causes. In some
areas,
ARMYs
collectively decided
to wear purple,
the unofficial color
of ARMY. Some
ARMYs
gave
speeches
either
before or after, and
many, many took
group
pictures
after the movie was
over. This brought
even more curiosity
and
attention
focused towards
BTS and their box
office-breaking
documentary.
Which is good,
because while this
movie was
obviously targeting
ARMYs as its main
audience, it left non ARMY with
a greater respect for the world’s
biggest boy band.