ARCHITECTURAL FOCUS
SCENERY IN MOTION
YANFENG ANTING SHOWROOM RENOVATION PROJECT
This showroom is in a three-story brick building built in 1992 within Yanfeng Auto Trim System Company ’ s Anting plant in Shanghai . The client wanted to add a showroom on the ground floor to display its automotive interior and exterior products to customers ; the second and third floors were reserved for office functions .
In conjunction with Yanfeng ’ s brand slogan , “ Experience in motion ”, we hope to create a scenery-in-motion experience in this architectural space renovation project .
The space of the showroom is generated by a combination of two levels of control logic , being internal and external . On the outside , some characteristic elements of the site and the surrounding environment are carefully selected and choreographed to be embedded in the transformed spatial experience .
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