Apparel Online Bangladesh Magazine October Issue 2018 | Page 42

RESOURCE CENTRE Tamishna Group supporting industry with value… From yarns to sweaters T amishna Group’s first venture, Etafil Bangladesh was established in 1991 as a sewing thread supplier to the then nascent Bangladeshi garments industry, but has since emerged as a standalone, vertically integrated garments company with business interests ranging from mélange yarns, dyed yarns, buttons and sewing thread to sweater manufacturing for export market. Taking the company forward is the Young Director of the group Naweed Chowdhury who joined the company in 2009 and is very upbeat about the opportunities that are currently challenging the industry. In conversation with Team Apparel Online, Naweed shares his strategy and strengths that make Tamishna a company to reckon with. With some major players driving fierce competition in the Bangladeshi garments industry, the fact that Tamishna’s backward linkage units have a huge dyeing capacity for threads and yarns as well as spinning of value added yarns is a feat that Naweed is very proud of. “All major brands and exporters are working with us and the edge that we offer being a vertically integrated company cannot be matched by any other company, both locally and globally,” says Naweed confidently. The edge according to him is in three areas – price, flexibility and deep understanding of local market – significantly, all three are critical deciders when choosing a partner in the export business. The price advantage comes from being an integrated player in spinning, yarn dyeing and accessories to sweater manufacturing. On the accessories end, the company manufactures polyester, PPC and cotton sewing threads along with polyester buttons, ensuring a wide range of products as per requirement of the garment manufacturers. Having a yarn dyeing capacity of 40 tonnes and sewing thread capacity per day with facility Naweed Chowdhury stands strongly behind his father Gulzar Alam Chowdhury. MD, Tamishna Group “Sweaters, still predominantly being seasonal business, has pushed us to rotate markets and we are now also working in some non-traditional markets like Australia.” - Naweed Chowdhury of single batch of 3 tonnes helps in maintaining quality and consistency of shades across large batches. Colour matching is fully customised and having a certified in-hou