Apparel Online Bangladesh Magazine January Issue 2019 | Page 16

POLICIES & PERSPECTIVES - 2018
Non-traditional and
<< Emerging Markets < <
At a time when traditional export strongholds are ceasing to return dividends
that they once did, garment makers in the world’s second biggest apparel
manufacturing hub Bangladesh have started looking out for other viable options,
and the four names that have emerged strongly are that of Russia, India, Japan
and Germany. Diverse in nature, all these markets have attracted garment
exporters from Bangladesh and AOB, in its efforts to give a complete lowdown
on these markets and the existing dynamics, interacted with those who matter,
to reveal what role these markets would play in shaping Bangladesh’s future in
apparel exports.
<< Cover
Stories
of 2018 –
Issues that
matter!
Analysing the three
top issues of last year
through the eyes of
stakeholders and experts,
and their implications going
forward…
>> Russia Calling… March 2018
World’s largest nation geographically (spanning 11 time zones), 6th largest
economy, boasting a population of 144 million with per capita GDP of US $ 8,840
(in 2016), sharing close historic and economic ties with prominent European and
Asian countries, Russia is strongly emerging as a potent market for retailers,
manufacturers and exporters, looking to capitalise on its rising popularity.
< <
A forerunner in bringing forth issues,
perspectives, developments and
breakthrough which have been of
consequence for the industry, AOB’s Cover
Story/Lead Story column is one of the
most sought-after by our valued readers.
In this retrospect issue of the magazine,
we present to you selected cover stories,
dealing with three very important issues
– Emerging Markets, Branding and the so-
called Competition between Bangladesh
and Vietnam – with views and perspectives
from stakeholders/experts/industry
insiders, underlining the implications of
these three marching into 2019.
16 Apparel Online Bangladesh | January 2019 | www.apparelresources.com
“…Of all the potential markets, we consider
Russia as the biggest market for us. We have
requested the Government to seek out facility
of duty-free entrance into this huge market…,”
stated Md. Siddiqur Rahman, President,
BGMEA
“At the moment, I would say Russia is one of
the most attractive markets…,” maintained
Maksym Sukhanov – General Director,
Maximum Sourcing, a Vietnam-based exporter,
who supplies outerwear, jeans, woven & knit
items and swimwear to the tune of US $ 5-10
million annually to names such as Melon
Fashion Group, Modis, 12 Storeez, etc.
“The only bottlenecks I would say are the
cumbersome documentation processes including
those needing to qualify for the FTA-related
tax deductions as well as the stringent measures
adopted by the Russian Import-Export
authorities to take goods through the Russia
borders…,” underlined Chris Walker, Marketing
Manager,Thai Son SP Sewing Factory, Vietnam,
who exports basic items like T-shirts, polos, etc.
to clients like Baon, Finnflaire, Steinberg and
Sportmaster in Russia.