Apparel December 2019 | Page 91

INTERVIEW INDIA IS HAILED AS THE LAND OF KHADI AND PEARL HAS LAUNCHED AN INITIATIVE TOWARDS THE SAME. CAN YOU SHARE MORE ABOUT THAT? We have been working with khadi initiatives throughout the year. To commemorate the 150th WHAT KINDS OF SHIFTS HAS FASHION EDUCATION IN INDIA EXPERIENCED TODAY? The fashion industry has changed drastically over the last few decades and so has fashion education. Technological transformations and global information-sharing have transformed how education, industry, and markets function today. With the rise and growth of the fashion industry, more and more students are willing to explore and pursue alternative careers. Design and retail are global phenomena, but fashion education is not limited to design alone. There are various verticals to explore—business, lifestyle, styling, entrepreneurship, graphics, events, communication, etc., and these are highly competitive segments. Over the years, Pearl Academy has signed several memoranda of understanding (MoU) with international academic institutes to provide students with opportunities to learn through exchange programmes, summer programmes, art festivals, workshops, and many such activities. Faculty from institutes such as Nottingham Trent University and Manchester Metropolitan University visit Pearl campuses on a regular basis to interact with students on trending topics. Similarly, industry leaders visit our campuses and equip students with an in-depth understanding of the industry. In addition to this, participation in global platforms such as New York Fashion Week, Paris Fashion Week, and Milan Fashion Week gives students the much-required industrial exposure and experience to become global professionals. limited awareness in the country around fashion as a prospective career. Igniting conversations around new-age career options beyond mainstream ones was a massive challenge that we faced. Soon, we identified the scope for more innovation and ventured into communication, interior, product and accessory design, business, media, and more. We work closely with the creative industries and constantly reinvent our curriculum and pedagogy in order to sustain our repute as one of the premier places for creative education in India.