Annual Report 2022 | Page 25

Social Media
Total impressions across four platforms

1.1 million

Average post engagement on all four platforms

4.26 % in 2022 ( 3.94 % in 2021 )

Total followers and fans across four platforms increased by 3.9K 21,011

2.3k new LinkedIn followers gained

in 2022 , increased by 40.4 % since 2021

212,987 impressions

Tweet with most impressions

7.78 % average Facebook engagement rate

( 135 % higher compared to 2021 )

93,560 users

Total post reach on Instagram
CPSO ANNUAL REPORT 2022 25